Advertising is the main factor for support the marketing process. In the next advertising process is a promotion / campaign, which will get a target market and the target audience of each product that will be prepared to deal with consumers. A marketing plan must be equipped with strategies so that the results will be more optimal. This achievement is generally inseparable from the strategy marketing which is also related to promotion which will unlock the potential starts from building a corporate image to increase sales.
To actualize the strategy , PT Kal Vie Parama Cemerlang (Kvie Management) will focus on marketing & advertising strategies, and creative strategies (an Integrated Marketing Communication/IMC) for product positioning in the general public through creative media.
